Many niche mining mistakes that guarantee failure in your business can be avoided if you pay attention to these simple suggestions.
Before you even think about setting up your marketing blueprint, building your website, creating your squeeze page or promoting an affiliate product; you must ensure that your niche mining efforts produce a profitable market niche.
Niche mining is essential to finding profitable markets, yet many Internet marketers keep making the same mistakes.
Here are some of the most egregious niche mining mistakes you need to know about before you begin your niche mining endeavors.
- The number one niche mining mistake made by Internet marketers is choosing niches based on their personal passions.
If you just want to build a blog or website for the hell of it without any regard to profit potential; then go ahead with your niche mining and pick any market you desire. You can stop reading right here.
But, if you really want to make some money online; put your personal desires aside and focus your niche mining on what the market wants.
This should be a no brainer, but it is the number one niche mining mistake made by newcomers and even some experienced Internet marketers.
- The second most made niche mining mistake is picking a market with little to no profit potential.
Why on earth would you want to choose a niche market that nobody is interested in? If you can’t make any money in your niche market, dump it and continue your niche mining efforts until you find a market that will produce a substantial profit.
- The number three niche mining mistake made by marketers is choosing a niche that has too many competitors.
Many experienced marketers are guilty of choosing a bloated niche to cash in on. They rely on their experience to dominate their competitors without considering that when too many people try to cash in on a promising niche; nobody makes any real money.
If your niche mining uncovers a market that quickly becomes bloated; get rid of it and move on to greener pastures.
- Targeting the same niche as everyone else is the next niche mining mistake made by way too many marketers.
Many membership sites broadcast lists of so called “hot niches” on a regular basis. Theoretically this should and sometimes does help marketers. But, the fact is that most of those “hot niches” rapidly cool off when hundreds of marketers attack the same niche at once.
When this happens, nobody makes the money they could be making if they conducted their own niche mining.
- Don’t tell anybody about your niche.
The fastest way to see your profitable niche go south, is to tell another Internet marketer about it.
It’s a lot like charter boat captains that hold their secret Loran or GPS numbers close to their vest. Once the numbers to a man made reef are given to one angler; you can expect their friends, relatives, associates, etc. to get the numbers and eventually fish out the once productive spot.
If you tell another Internet marketer about your secret niche, they will tell one or two other people about it until it eventually dries up.
Remember that it’s human nature for people to brag about their discoveries so don’t do it.
Avoid making these niche mining mistakes and jumping blindly into your market only to discover later that you can’t make any money in your niche market.
These niche mining mistakes that guarantee failure can all be easily avoided if you simply do your due diligence.
Establishing an advertising budget will help you succeed in promoting your online business.
One of the reasons that many Internet businesses fail as quickly as they do, is because people do not promote their online businesses properly.
In order for any new business to have any chance of success online, you must have good traffic volume to your website.
Online advertising is what distinguishes your website from all the others on the Internet, is what continuously builds your online presence and is what delivers traffic to your doorstep.
Just because you happen to own an Internet business, doesn’t mean that you do not have to promote your business with the same intensity that a store front business owner does.
Because you’re competing with billions of other websites on the Internet; you may have to promote your business even more than an off line business would.
Just like traditional off line businesses know exactly how much money they are going to spend on their advertising; establishing an advertising budget will help you succeed in promoting your business on the web.
For some unknown reason, many Internet marketers never bother establishing an advertising budget.
Perhaps they feel that because they’ve built a nice-looking website; people are automatically going to find them. With rare exceptions, this is not the case.
There are many excellent free methods of getting traffic to your website, but most of these take a lot of time to effectively implement.
In reality, to get the kind of quality targeted traffic that you’re looking for in a hurry, you’re probably going to have to pay for some of it.
Establishing an advertising budget is important to track the results that you’re getting from your different advertising campaigns.
If you are using PPC advertising without establishing an advertising budget, you’re playing Russian Roulette with your business finances.
Establishing an advertising budget is the only way you will be able to determine what PPC campaign is effective, how much it’s costing your business, and weather it’s worthwhile to keep or not.
You can eliminate the advertisements or ad campaigns that aren’t working, replace them, and start a new campaign.
Your ultimate goal should be to settle into an advertising routine that helps you hit the goals you have set for your business.
Achieving your business goals is next to impossible without establishing an advertising budget to keep track of your business promotional activities, especially when using PPC advertising.
There are four tested web traffic secrets that work exceptionally well for getting web traffic and back links to your website.
Despite the growing use of “auto blogs” and various “black hat” techniques, these tested web traffic secrets work and will keep you ranked high in the search engine results for your market niche, long after the others have disappeared.
These web traffic secrets work regardless of whether you’re promoting an affiliate product or your own product on your website.
- The number one way to get “constant” traffic to your website, is by updating your website on a constant basis with new content. Write a post or two every day if possible.
By doing this daily, your website grows in size and this is what Google and the other search engines like. This is also why blogs are so loved by Google.
By updating your site on a daily basis, your site will become popular and each page you write will get ranked somewhere in Google.
The more pages you have indexed in Google, the better your chance of getting ranked for several keywords, which results in web traffic.
The best thing about it is, when you’re ranked in Google and your ranking becomes stable; you’re going to get constant web traffic so you won’t have to worry about all the other traffic driving services or methods.
- The second method of driving web traffic to a website, as well as increasing your search engine listing, is by using articles.
Here is where many people go wrong when using articles. The biggest mistake is not to submit your articles to more than one article directory.
People submit their article to Ezine articles or GoArticles, sit back and magically expect to receive a vast amount of traffic delivered to their website.
The fact is that Ezine and GoArticles aren’t as powerful as they once were, especially if you’re in the internet marketing or affiliate marketing industry.
Besides, it’s never a good idea to put all your eggs in one basket. I learned this in the stock market a few years ago.
Instead use article distribution services to submit your written articles to hundreds of sites at once. This will get you a ton of web traffic and back links to your website.
Two seriously good sites for distributing articles are:
- articlemarketer.com
- submityourarticle.com
They will distribute your article to all the different sites, as well as RSS feed directories plus, they email journalists and webmasters who signed up to receive articles within a certain category.
This generates a serious amount of exposure and back links.
- Submitting videos is the third method of getting web traffic to your site.
Most people go wrong with this method by using only YouTube. Are YouTube and Google Video the only games in town? Obviously not!
Like submitting articles, you need to spread your reach, so start using these two free video distribution sites:
- tubemogul.com
- heyspread.com
Heyspread.com charges $1. for submitting videos to about 18 to 20 websites, but tubemogul.com does the same job or better for free.
First you sign up to these websites and then go through all the different video sharing sites that they submit to, and sign up to all of them.
Next you provide tubemogul.com with the user names and passwords for the sites you signed up for.
From that point on, when you upload your video to tubemogul and click submit; your video will be automatically submitted to all the video sites you signed up for without any additional work on your part.
This drives an enormous amount of web traffic to your website.
Now, how do you get web traffic with your videos?
There are two ways to get traffic to your website with your video presentations.
First; you absolutely must include your URL in the video, throughout the video presentation. It has to be “stuck” there so viewers have to look at it. Unconciously, even if a viewer doesn’t like it, it stays in the viewer’s mind.
Second; you have to place the URL inside the description of the video. You need to put your website’s FULL URL here; HTTP://www.yourwebsite.com/, so that the website actually hyperlinks it. And then you need to give the description of the video.
Your web traffic will come from viewers who directly typed in the URL when they saw it in your video presentation, or from people that click the URL link in the description.
Always remember to optimize your videos!
- The last method you can use to get web traffic to your website, which is also probably the least used; is press releases.
Press releases get vast distribution, particularly with a paid service.
Websites like PR.com will give you a serious amount of website distribution. They even email journalists, and if your press release is well written and you get lucky; you may even get it submitted and published in a magazine.
Getting your press release published in a magazine can really get you serious exposure.
The great thing about press releases, is that they get published on authority sites and because it’s going to get distributed, will provide you with some great back links to your website.
One word of caution; make sure you know how to write a press release.
If you don’t know how, learn. You don’t want to submit your press release to a paid distribution site and spend your money only to have your press release rejected because it is an advertisement. You need to write a very good press release and “announce something”.
You can write a press release about affiliate sites, but you need to write it as an announcement, not a promotion or an advertisement.
Updating your website constantly
Using article distribution services
Using video submission services
Using press releases
These are four tested web traffic secrets that work; use them!
