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Search Engine Optimization

What Is Evergreen Content And Why Is It Important?

The term “evergreen content” is thrown around quite a bit by blog management experts who are tasked with keeping blogs current. Evergreen Content are the posts and articles made on your blog that remain current and relevant over a long period of time. Some topic contents will change over time and lose relevancy.  This type […]

PageRank – Want To Know How Google Ranks Your Webpage?

Google uses two factors to rank your webpage; relevance and authority.   Relevance: Google is a search engine, and as such much provide a relevant search result for the search query that is presented to it.   In order for Google to properly rank your site, you need to make Google understand what your website is […]

Does Your Website Need A Content Audit?

How do you know if your website needs a content audit? Well, if your site has been on line for any length of time and has a few hindered pages or more, it is probably a good candidate for a content audit. The purpose for a content audit on a website is to improve the […]