How To Optimize A Hosted Video On YouTube

This post was written by Internet Marketing John on June 19, 2011
Posted Under: Video Marketing

One of the most important home based internet marketing information items you need business_video1to digest, is how to optimize a hosted video on YouTube and other video sharing sites.

Below are some of the most important things you need to do to get your videos noticed.

  • Make sure that your primary keyword or keyword phrase is up front in the title of your video.
  • Make sure that your primary and secondary keywords are in the description of your video.  It is best to have keywords in the first two or three words of your video description.
  • Make sure the primary and secondary keywords are prominent in your tags.
  • Try to get people to comment on your videos if at all possible. Commenting quickly promotes viral activity. You can jump start commenting by emailing your friends and relatives or by posting your videos on Facebook, Twitter and other social media.
  • Try to encourage people to flag your videos as a “favorite”.  The more “favorite” responses you have on a video, the more people are inclined to check out your videos.
  • Encourage people to give your video a “thumbs up” after they view your video.  Just like the “favorite” response; the more people who “like” your video and give it a “thumbs up” on YouTube, the more people will want to check out your video to see what all the buzz is about.
  • Your main goal should be to drive as many visitors as possible to your videos.  You can help achieve this goal by linking to your videos from your blogs or websites using the primary keyword phrase in your anchor text.

Since about 28% of all searches in the Google network originate from YouTube, you can use YouTube as a backdoor to get your keywords a first page ranking with Google.

Google offers video results on keywords typed into their search engine.

In general, any given video in the index stands a 50 times better chance of appearing on the first page of the search engine results than any text page in the index.

This means that it’s much easier getting a first page ranking on Google by posting optimized videos on YouTube and other video sharing sites, than it is to optimize your blog or a web page on your website.

You can dramatically improve your search results by first loading your video to YouTube and then posting the same video on your blog or website.

When you optimize both your YouTube video and your website for the same keywords, you can be assured of getting maximum exposure from Google’s search engine.

Learning how to optimize a hosted video on YouTube isn’t rocket science, it just takes some thoughtful planning and a little bit of common sense.

Harness the incredible power of web marketing using Internet videos HERE.

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