Viral marketing using mobile devices, PDAs, and mobile phones, is the ultimate opt in medium for viral advertising and is a great way for Internet marketers to connect with their users, provided that’s what the users really want. 
Viral marketing using mobile devices can be extremely productive when it is done properly.
The idea of getting unwanted advertising through our Blackberries, is distasteful to say the least. We the public, have become expert at filtering out anything and everything we dislike in our lives.
We are good at filtering our water, the air we breathe, the annoying pop ups that we come across on the Internet, and our unwanted email spam from our in boxes.
The key word that we must remember for successful viral marketing using mobile devices, is WANT!
Because mobile devices are the ultimate opt in medium, marketers must be careful how they approach their clients if they intend to be successful.
Here are a few ways to achieve success.
- When viral marketing using mobile devices make sure you offer only exclusive content.
Anybody can offer ring tones to mobile device users. Unique content such as an exclusive mobile image of a new brand idea, can peak the interest of users and get them to other media like email campaigns, websites, or newsletters.
A wireless viral marketing campaign is most effective when it provides exclusive content for wireless users.
- Viral marketing using mobile devices should be useful and timely.
Think about what would be handy useful to have on your mobile device and then provide it to the user. You could provide a download able gift shopping list for the Christmas Season, or a fishing log for anglers to use to mark their favorite spots.
A good example is when Food Network enabled shopping lists to be downloaded for Sprint customers during Thanksgiving to make their shopping easier. It was useful, timely and effective.
- Clearly define your objectives.
Usually, incremental revenue of brand intimacy drives a successful mobile experience. For some reason, text messages usually take the priority over almost all other forms of wireless communication.
The prioritization of wireless text messaging over voice by mobile device users, could be because we have not yet been saturated enough with mobile spam. It could also be due to the lack of intimacy that text messaging allows over voice communications.
Viral marketing using mobile devices has been out there for quite some time, and we marketers have already found that consumers will readily bypass their filters, for rich, exclusive, useful, entertaining and compelling content.
Online video websites are a great way to promote your blog and to acquire targeted traffic to your website.
Of all the many other ways you can go about promoting your blog; using free online video websites is probably one of the most effective, and efficient methods. 
Online video websites allow internet users to upload their video creations for public consumption, or to download other people’s videos for your own use.
Once your videos are uploaded, they can be viewed by thousands of internet users, provided they are useful and interesting enough to keep your viewers attention.
Blogs are sometimes difficult to get recognized by your audience. You may need something to spice up your blog posts to get your visitors interest, and to spread the word about your online presence.
Online video websites are a perfect low cost fun way to do this.
All you need to create your video is either a web cam, or a camcorder, along with software that you can get for free to edit your video masterpiece.
Camtasia and other free editing software can be used along with a free simple HTML editor, to create instructional videos that you can upload to your online video website.
Once uploaded, you can use the site’s editing features to add captions, descriptions, or your website’s URL to your video.
Make your video interesting, don’t make your message sound too pushy, and avoid creating a video that appears like spam to your public.
Describe the purpose of your blog and highlight it’s features. You might even want to capture screen shots of different pages of your blog that you feel may better describe it’s purpose.
Including screen shots in your video, is a great way to better describe to Internet users, what your blog is all about.
Once you’re finished making your video, save the file on your computer and upload it to the various online video websites following their directions. Each video website may have different formats they prefer, but they all have tutorials that will walk you through the step by step uploading and editing procedures.
It’s a good idea to use your blog’s keywords in your video description, so the search engines can properly index it.
You can also use online video websites to place interesting videos from other producers on your website to increase your visitor traffic. Often a video that has a viral following can be added to your website to enhance your content and attract additional visitors.
More companies are discovering the benefits of on line web conferencing.
Web based seminars, web conferencing, and web presentations are all convenient, economical ways to address geographically separated participants in a single event.
Web conferencing participants are able to easily share their applications, conduct and participate in online presentations, and by using instant messages; instantly communicate questions, or give suggestions about the seminar, or presentation that they are participating in.
- Perhaps one of the main benefits of web conferencing is the reduction of business costs to online or off line companies.
Web conferencing can drastically reduce a company’s travel costs. Because the participants do not need to physically meet face to face; the company benefits by not having to provide airline tickets, hotel accommodations, meals, and entertainment costs. With to cost of fuel these days, mileage allowances are also eliminated.
- The time saving benefits of web conferencing also appeal to both large and small businesses.
A nationwide conference can take place in a matter of hours, instead of days. The time necessary to set up a web conference, is the time it takes to call, or email every participant with the date and time schedule.
Since web conferencing takes so little time to schedule; you no longer have to worry about traffic jams, airport delays, flight cancellations, and the long and irritating tarmac runway waits, that are often the norm these days.
Meetings or training programs can be held on very short notice, even when the participants are located in distant countries. Guest speakers or lecturers can be scheduled on a moments notice without the cost of travel or the usual travel delays.
- One of the greatest benefits of web conferencing, is that company employees get to spend more quality time with their families, and stay closer to their work staff.
This adds to worker’s flexibility, allows for a happier home environment, and equates to greater work productivity for the business owner.
Saving time, saves money. And employee travel not only wastes time, it also costs the company a lot of money. The time and money spent on organizing a conventional company conference meeting, can be used to reduce other company costs, and to generate additional sales and income for the company, and the business.
- Another one of the benefits of web conferencing, is that an employer can immediately address company, personal, or business issues with their employees.
Employers can keep in close touch with their employees, where ever they are located in the world, to consult and collaborate on important ideas that could improve company productivity.
The working and professional relationship among employees is strengthened by the ability to meet and consult freely and frequently using web conferencing.
- Employers also have the ability to interview potential employees ‘face to face’ without leaving their office.
This is especially useful for hiring employees in technology positions. The candidate can demonstrate their ability to perform basic computer tasks involved with web conferencing as part of the interview.
- The benefits of web conferencing extend to the ability to record and archive the interview or conference.
A personnel interview archive is extremely useful for future reference and is an important addition to the employee’s personnel file.
The archive capability is also useful for providing necessary information to people who missed the live initial web conference.
You can bet that technology is here to stay.
The benefits of web conferencing extends to education, training, customer service, personal relationships, and many other institutions outside of the business world to improve our daily lives.
