Using ad swaps to build traffic to your website, is one of my favorite and probably one of the most powerful list building strategies that I know about.
Ad swaps are simple to set up and sell, and when properly executed, can give you 300-500 or more subscribers in a day.
However, you need to have an initial list of at least 800 to 1000 subscribers before you can start with an ad swap. Once you’ve got that amount of responsive subscribers, you can start start growing your list using ad swaps to build traffic to your website.
An ad swap occurs when two list owners agree to mail the other person’s free offer, to their own list of subscribers.
The free offer is placed on a squeeze page, that may or may not have additional offers included, in exchange for the opt in’s name and email address. This results in both parties adding hundreds of subscribers to both lists.
This only works to your advantage, when both parties base the ad swap on the average number of click throughs they receive in each email, not just on the total number of list subscribers.
There are a lot of email marketers who have huge lists. However, problems arise when one party to the ad swap, furnishes the other party with an unresponsive list.
If both parties base their ad swaps on click throughs, instead of the total number of subscribers, both parties will benefit and everyone comes out ahead.
Once you’ve had a successful ad swap, you might think about other ways to integrate your ads into the other person’s marketing funnel.
Using ad swaps to build traffic to your website can also be done by swapping ads on your thank you page or squeeze page, swapping banner ad space on your blog, exchanging ads on log in pages or log out pages, or whatever other idea both parties can come up with and agree to.
There are many different ways to swap ads other than with emails; just use your imagination.
Do a Google search to find websites where you can find receptive parties to ad swaps.
The three sites below have proven useful, however there are many more sites online where you can find persons interested in ad swaps.
- AdSwapFinder.com
- ListSwapper.com
- Warriorforum.com
By using ad swaps to build traffic to your website, it is possible with the right partner, to create a perpetual list building strategy that can last long after the initial swap.
Although SEO, article marketing, video marketing, blogging, social bookmarking, and others are all excellent traffic generating strategies; I love to use sneaky traffic generating tactics when they become available to me.
One of the latest sneaky traffic generating tactics I’ve discovered is the use of download sites.
Download sites can provide you with thousands of visitors and one way links back to your website, even if you know absolutely nothing about programming.
This is basically how it works. First you take your articles and turn them into .EXE files. Once they are converted into .EXE files, or software; you can then submit your article to software directories. This will send you hundreds of visitors and one way links back to your landing page, squeeze page, or website.
You can use this technique to quickly build a list of subscribers to your website, by sending visitors to your sales or squeeze page, where they can sign up to either your newsletter, free ebook, or free software download.
Turning your articles into executable (.EXE files), is a great way to recycle your existing articles, and use those old PLR articles that you probably have laying around on your hard drive not being used.
Remember, because you are turning your PLR ebooks or articles into software; you don’t have to worry about duplicate content.
Now by converting your old PLR articles into software and submitting it to the software directories, you can generate hundreds if not thousands of back links to your website.
The software you need to convert your articles into .EXE files is called WebSiteZip Packer, and it’s available for free online.
- In addition to sneaky traffic generating tactics, WebSiteZip Packer allows you to produce and distribute your own e-books.
- It allows visitors to your website to download the .exe version of the site for working offline.
- It allows you to conveniently create offline catalogs and presentations.
- It allows you to turn any HTML page, into a solid executable file (.exe) with an integrated HTML browser.
- It allows you to create manuals and guides for your software products.
Instead of having piles of separate files and folders that you usually find in HTML pages; use WebSiteZip Packer anytime you need a solid executable file with an integrated HTML browser.
After you have created your .EXE files, you still need to submit them to some download sites in order for this sneaky traffic generating tactic to work.
Some of the better download sites are listed below, or you can do a Google search for yourself to find some more of these high authority download sites.
Download.com
freedownloadcenter.com
Jumbo.com
passtheshareware.com
regnow.com
regsoft.com
shareit.com
shareware.com
sharewarejunkies.com
softpedia.com
topshareware.com
Tucows.com
Versiontracker.com
5star-shareware.com
Google seems to place an emphasis on these authority sites, and you will probably find your software titles ranking high on the front page of Google using any of the ones above.
Using sneaky traffic generating tactics such as download sites makes life for me just a little bit more interesting!
Home business marketing SEO Using articles, is a great way to get links coming in to your web page and increase the amount of business traffic to your website.
When using articles for home business marketing, there are some things about SEO you need to know about, and keep in mind.
First of all, you need to know that there are actually two types of SEO. On page and off page.
- On page or onsite SEO, is what most people normally think of when they hear about search engine optimization.
On page SEO refers to the elements of your web page that explains to Google, which keywords your page should be indexed under.
Some important elements for on page optimization, are your HTML tags, your image ALT tags, image file names, and your content. The title tag is the most important element for on page optimization. If you don’t get anything else right, you definitely need to get the title tag perfect, if you expect to achieve good results.
You title tag not only labels your page, it’s the first thing that tells visitors what your page is about, and synchronizes with your off page efforts to achieve the results you are after.
- Links back to your website, are the most important for off page optimization.
Home business marketing SEO using articles submissions, is a really good way to get back links.
Using article sites like Article.com or Ezinearticles.com, that have a good search engine ranking and a good Page Rank, will dramatically help your search engine ranking when they link back to your website.
Make sure you include your resource box that links back to your website, when you write your articles. When you submit your article, the links that you placed in your resource box point back to your website.
The search engines will follow the links, and will increase your ranking in the search engine results.
The nature of the links that point to your website is also important.
Home business marketing SEO using articles has it’s refinements. Instead of placing your direct URL at the end of your article, anchor your link with a long tailed keyword or keyword optimized phrase.
Don’t simply place your link in text like “CLICK HERE”; use an anchor link that synchronizes with the title tag in your page. Use an anchor link like, “home business marketing SEO using articles” as in this case.
When Google finds the link with the long tail keyword phrase in it, and follows the link to a website with the same keyword term and title tag; it melds like peanut butter and jelly. It’s almost a guaranteed way to increase your ranking.
Home business marketing SEO Using articles, is a excellent way to get links coming in to your web page and increase your site ranking.
