Using Familiar Fonts Improves Your Website Usability

By using familiar fonts in your website design, you will improve the usability of your website, and enable your readers to more easily consume it’s content.

Of the many factors that affect web site usability, attractive web site design, and good usable content, are what will make your site stand out the most.

How you use fonts in your website design, can make or break your website.  No one wants to stay on a website with ornate fonts, in various sizes, and colors, that you must work to decipher.

Using familiar fonts that are easily readable, is preferred to the ornate, more difficult to read types, for the majority of site designs.

Most website visitors are in a hurry, and prefer using familiar fonts for faster web browsing.  Speed is of the essence on the Internet, and providing familiar, easy to read fonts enables faster browsing.

Using familiar fonts also make browsing your web site easy on the eyes.

Eye strain is something most webmasters don’t consider often enough when selecting fonts and font size, however; it is definitely a factor in website design that should be paid attention to.

Navigation bars, buttons, links, menus, and the majority of your web page elements should all be using familiar fonts for easy reading,  and to keep your visitors coming back to your site.

Times New Roman, a serif font, and Arial, a sans serif font; are familiar fonts that are now commonly used on Internet web sites.

Serif fonts help to individualize each letter, and are more comfortable to read on paper. However, when serif fonts are viewed on computer screens, screen display factors, such as screen resolution, can affect text clarity.

Serif fonts have small appendages in the top and bottom part of each letter, and are used for large quantities of text.

Times New Roman, Century, Bookman and Courier are examples of Serif fonts.

Sans-serif fonts are simpler and are constructed of only primary line strokes.    Sans-serif fonts are used primarily for short phrases and smaller quantities of text.

Futura, Helvetica, and Arial are examples of Sans-serif fonts.

A quality, well designed website can be easily used and accessed by anyone visiting the site.

Judiciously using familiar fonts,  in conjunction with the strategic placement of italics, underlining, bold facing, point size and color, will definitely improve your website usability.

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Website Usability – Suggestions for designing an optimized website

This article offers some suggestions for designing an optimized website, that is user friendly, and works.

If you hope to run a successful enterprise, good web design is essential to attract visitors, and keep them on your site, .

A good, clean, simple, visual design, that fulfills the requirements of the search engines, and provides high quality content, is what designing an optimized website is all about.

Here are some suggestions for designing an optimized website, that you can use to attract, and retain more visitors.

  • The most important suggestion you should adhere to when designing your site, is to make sure that you use valid HTML or CSS coding in it’s construction.

If your website cannot be read correctly by your visitors, they will leave.  Search engines are also repelled by invalid HTML/CSS coding.

  • Determine the most used keywords that your clients use, and then sort and list the first 1000 or so by relevancy.
  • From you list of sorted keywords, write some unique, relevant, useful content referencing the keywords.
  • Bold the keywords that you used in the body of the text, and remember to use the same keywords in the title, and title tag.
  • When designing an optimized website, the main keyword should be placed in the first few words of the title.
  • For your most important keywords, make sure to use h1 headlines, for added prominence.
  • Make sure you use alt tags, for all the images in your website.
  • When designing an optimized website, use high quality images to create a unique, attractive design, to grab your visitor’s attention.

There are many Internet sites that offer attractive high quality images, at nominal costs, or for free.

If you randomly copy images from web pages, make sure to get permission to use the images, before you include them in your website.

  • Take some time to submit your website to the most popular search engines.
  • Make sure you submit your site, at least to Google, and Yahoo.  These two search engines alone, provide the majority of the searches on the Internet.
  • An important suggestion for designing an optimized website that is sometimes overlooked, is to get quality websites to link to your site.

Back links from websites with a  page rank of 2 or higher, will benefit your website and increase your ranking.

By using these suggestions for designing an optimized website, you will realize targeted traffic to your site, within a relatively short period of time.

Some Additional Suggestions For Designing An Optimized Website Is Available, Here.

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Article Marketing – How to dramatically boost your article click through

To dramatically boost your article click through rate, you need to begin thinking about how to get your point across to your reader in the most expeditious manner.

Since we all know that the resource box is the most important part of your article, the entire focus of your article should be about getting the maximum number of clicks from it.

In order to do this, you need to get the reader to the resource box before they lose interest in your article, and then make sure they actually click on your link.

If you make your articles shorter, you will lead your readers to the resource box faster, and dramatically boost your article click through rate.

It’s already a proven fact, that the sooner your link is placed in an email marketing message, the more clicks you will attract.

Therefore, using this logic, it’s reasonable to assume that the shorter your article, the faster your reader gets to the resource box, and the more clicks you will attract.

In order to dramatically boost your article click through, you must also have a compelling opening paragraph that will immediately grab the viewer’s interest.

If your viewer loses interest in your article before they even begin reading it, your resource box is rendered useless.

The second paragraph is almost as important as the first, and should also nudge the reader towards the resource box to get that all important click on your link.

Your last paragraph should always push your reader to the resource box.

Your last sentence should act like a mini pre sell, to “warm up” your reader, to click on your resource box link.

If you can write something like, “Click the links below to get your FREE PLR articles”; it can do wonders in dramatically boosting your article click through.

You should be getting the point by now. 

Everything is written to gradually direct your reader to your resource box, to click your link.

Once you get your reader there, you can dramatically boost your article click through by simply asking your reader to click your link.

Although this is the most fundamental thing to do to boost your article click though, you’d be surprised how many writers, and article marketers simply don’t do it.

Marketers are taught to write something like; “Alfred Newman is a prolific author of many PLR articles and compiler of several dozen ebooks on water buffalo.    Click here to get some additional information on water buffalo mating habits.”  or some garbage like that.

If you really want to dramatically boost your article click through rate, just ask for the click, like we have below.

“Click Here, to download $500 worth of FREE PLR articles!”

If you can get away with using more than one word, or a phrase as your anchor text, in your resource box, do it!  The more you have in the resource box, the more clicks you’ll get, and the more clicks you get, the more traffic you’ll receive.

Dramatically boosting your article click through rate, just that simple.

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