Colors Used In Advertisements Affect Buyers Differently

The different colors used in advertisements affect people differently, and are known to directly influence an individual’s behavior. The human brain processes information visually, much faster than any of the other human senses. This is so true, that regardless of the medium that is presented; visual appearance is still the most appealing.    This is […]

Brand Valuation – How Do You Evaluate A Brand?

Brand valuation is an intangible business asset, that has become increasingly recognized as an important factor in Internet marketing. Because it is considered a valuable business asset, Internet marketers and webmasters alike are trying to find new ways to expand market share by increasing the value of their business brands. Although brand valuation is not […]

Facebook Groups – Starting A Facebook Group To Build Your Brand

Starting a Facebook group to build your brand is an inexpensive, intelligent way, to market your business  on the Internet,  and  potentially make it grow viral. Facebook groups have been around for awhile; in fact they are probably the oldest, and easiest way to build a  community around your business. The best part about starting […]