Successful Online Drop Shipping – Details Are Essential To Successful Online Drop Shipping

This post was written by Internet Marketing John on May 5, 2013
Posted Under: eBay Business Information

As we all know paying attention to small details is important to all businesses, but it is critical to successful online drop shipping.

online drop shipping

Online Drop Shipping

Today, thousands of drop shippers make high paying net salaries from the comfort of their homes.

The most successful drop shippers understand that they are not selling a product, they are simply selling detailed information about a product.

It is important to understand  that there is a difference.

Merchants must evaluate their suppliers on the basis of price, customer service, and their shipping policies.

What should also  be considered is the quality of the merchant’s product data that they provide you as a drop shipper, and how frequently the supplier updates that data.

Successful online drop shipping mandates that close attention be paid to the accuracy and quality of the product information that is being sold.

Although many suppliers frequently sell the same product lines, the product data they provide to their shippers varies from supplier to supplier.

Although this may seem inconsequential to you as a drop shipper, it is important that close attention is paid to small details.

For example:  Suppliers often include outdated or irrelevant categories with information they provide about a product.

Product data that is listed in one supplier’s paper catalog may not be relevant and therefore should not be included with the drop shipping information.

In addition, suppliers often have identical SKUs (Shop Keeping Units) for entirely different products.

Because most successful online drop shipping entrepreneurs use multiple suppliers, bulk uploading of identical SKUs from different suppliers can obviously cause some serious problems with an order.

This is only one of many examples where details are essential to successful online drop shipping.

Relevant data for one product is often easily overwritten with data from a totally different product when you bulk upload identical SKUs from several suppliers.

For the above example, the problem can easily be solved by simply adding a unique prefix or suffix to identical Shop Keeping Units before the data is uploaded.

Adding unique prefixes or suffixes to identical SKUs is the easiest way to  distinguish between suppliers who use the same SKU.

Another important detail that can be critical to successful online drop shipping, is understanding the data listings you get from your suppliers.

Distinguishing between active, out of stock and all other items can be a problem with different suppliers.

If the stock list supplied by your dropshipper is only limited to active items, they may have removed the out of stock or inactive items that are skipped when you re-import (refresh) the data.

Because attention to details is so essential to successful online drop shipping, it is important that the formatting of all the  data provided by each supplier remains coherent.

If it is not, you could encounter errors with weight, price, availability, UPC codes, etc. of the available product database.

By paying close attention to the quality of the data your suppliers provide you before you provide it to potential customers, you can minimize these potential issues.

Product weights, item descriptions, the quality of images, etc. are all important and even when your supplier does provide you with quality data, you should always review the product information before uploading it to your online store.

When you finally transfer product data to your online store, make sure the data appears in it’s proper category or location with no missing values.

Paying attention to details is important to every business, but it is critical to successful online drop shipping.

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